ISAS Insights

The automobile industry is a key growth engine in India. It has created millions of jobs and contributed to the country’s gross domestic product. The Narendra Modi government is paying great attention to this industry as the top job-creator under the ‘Make in India’ initiative. In this promising sector, the Japanese and South Korean automakers have, forlong, outperformed other brands. Their cutting-edge technologies and qualitative customer service seem to be the secret to their success. The Japanese and South Korean automotive enterprises, which led the miracle of economic development in their countries, are expected to cater significantly to India’s growing domestic demand and further develop their export-oriented production bases in India in the near future.