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    ISAS Briefs

    Quick analytical responses to occurrences in South Asia

    The Changing Narrative of India’s General Elections

    Ronojoy Sen

    30 April 2019

    National security and terror threats have dominated the Bharatiya Janata Party (BJP)’s ongoing election campaign. The Congress and the regional opposition parties, in contrast, have tried to steer the electoral narrative to jobs and rural distress. As the issue of national security could be waning in the voters’ minds, the BJP is likely to recalibrate its campaign. Above all, Prime Minister Narendra Modi will continue to be central to the BJP’s presidential-style campaign and its chances of returning to power.